DIY Media Outreach (For Product Based Businesses) & PR Planner/Guide

No need to spend thousands of dollars hiring an agency to do your brand’s PR work. This workbook will help guide you towards the media outreach process, in order to “get in” with both digital and print publications. Get the press you deserve, and let the massive discoverability of your brand commence!

($10.00 For entire workbook - Print as and use as needed - Save PDF file to your device or computer for lifetime use)

This is a 13-page guide. It covers guidance, direction, and tips for:

• The Planning Process

• Identifying Target Audience

• Determining Key Media Messages & Strategies

• Tactics & Budget

• Development of a Media List

• Creation of a Media Kit

• Crafting & Sending Your Pitch

• Pitch Template/Example

• Follow Up Guidance

• Holiday Publicity Checklist

• Holiday Pitch Template

• Pitch Calendar

• BONUS: PR Tools & Resource Curated Guide